Sports

I found two excellent examples of how companies are using Twitter for specific initiatives to add value to sports fans’ experiences of events. I wanted to share them with you and would love to hear what you think.

Sony Ericcson Twitter Cup

The Sony Ericcson Twitter Cup is a really interesting mashup of Twitter and the World Cup. It’s a well-known fact that sports fans like to show pride for their teams, and like to think that they have more pride/support than fans of other teams. And soccer fans are some of the most passionate fans in the world. Sony Ericcson has created the Twitter Cup interactive website as an interesting way for fans to compete with other fans to see which World Cup team has the most support.

I hadn’t planned on writing anything here tonight, but I found two excellent examples of how companies are using Twitter for specific initiatives to add value to sports fans’ experiences of events. I wanted to share them with you and would love to hear what you think.

It’s been awhile since I’ve written about any sports events, but I wanted to share this one on behalf of my friend Darren Heitner.

On January 29 sports agents, litigators, salary cap analyst and sports law students will meet at the University of Florida Levin College of Law for the 2010 UF Sports Law Symposium.

It’s been awhile since I’ve written about any sports events, but I wanted to share this one on behalf of my friend Darren Heitner.

On January 29 sports agents, litigators, salary cap analyst and sports law students will meet at the University of Florida Levin College of Law for the 2010 UF Sports Law Symposium.

2009 has been a breakout year for sports and social media. Athletes, teams, leagues, coaches, media and sponsors have finally started to take note of how social media impacts sports and fans. There have been some really great executions and ideas as well as some missteps.

It is my pleasure to present the ebook, Sports and Social Media Predictions 2010, which features 16 smart people and thought-leaders who have graciously shared their opinions, thoughts and predictions for sports and social media in 2010.

2009 has been a breakout year for sports and social media. Athletes, teams, leagues, coaches, media and sponsors have finally started to take note of how social media impacts sports and fans. There have been some really great executions and ideas as well as some missteps.

It is my pleasure to present the ebook, Sports and Social Media Predictions 2010, which features 16 smart people and thought-leaders who have graciously shared their opinions, thoughts and predictions for sports and social media in 2010.

There’s more to creating community than Twitter, Facebook, MySpace, YouTube, etc.

Participation and engagement are the easy parts. What you do with it is the challenge.

The free social media platforms can be great for teams, but they each have their limitations. Let’s look at Facebook pages.

There’s more to creating community than Twitter, Facebook, MySpace, YouTube, etc.

Participation and engagement are the easy parts. What you do with it is the challenge.

The free social media platforms can be great for teams, but they each have their limitations. Let’s look at Facebook pages.

FanFeedr is a relatively new startup that aims to provide sports fans with real-time news about their favorite sports, teams and players. Their website aggregates a ton of content, news, videos, and tweets and lets people pick and choose which news they want to see. I’m very big on the concept of aggregation and saving people time (my weak attempt at this is with Sports Biz Feed), and I think FanFeedr looks promising as a personalized sports news aggregator.

FanFeedr is a relatively new startup that aims to provide sports fans with real-time news about their favorite sports, teams and players. Their website aggregates a ton of content, news, videos, and tweets and lets people pick and choose which news they want to see. I’m very big on the concept of aggregation and saving people time (my weak attempt at this is with Sports Biz Feed), and I think FanFeedr looks promising as a personalized sports news aggregator.

We’ve seen that there is a whole lot more to social media than just media or marketing. Social media tools and the tenets of listening, audience participation, user-generated content, real-time news and updates, sharing and voting are revolutionizing the way companies do business. Done properly and with a purpose, social media has the ability to transform the way companies look at:

We’ve seen that there is a whole lot more to social media than just media or marketing. Social media tools and the tenets of listening, audience participation, user-generated content, real-time news and updates, sharing and voting are revolutionizing the way companies do business. Done properly and with a purpose, social media has the ability to transform the way companies look at:

Planet Orange and MyColts.net are two official online communities from professional teams that often are praised by people (myself included) for being ahead of the curve and doing things the right way. But are they catching on with the average fan?

Here’s an interesting picture taken from Compete.com:

In case you missed it, yesterday TruMedia Networks launched TruFan, a social media platform for local sports fan communities. The platform will power fan communities in 122 markets and you can check out SawxHeads or CeltsHeads for sample communities that live on the TruFan platform.

In case you missed it, yesterday TruMedia Networks launched TruFan, a social media platform for local sports fan communities. The platform will power fan communities in 122 markets and you can check out SawxHeads or CeltsHeads for sample communities that live on the TruFan platform.